Cost-Efficiency Unleashed: How we saved Supademo Time and Money
Discover how Supademo implemented Ory's (formerly BoxyHQ) SSO solution in days, not months, to save time, reduce costs, and unlock new enterprise partnerships. Learn how streamlined authentication boosted their growth and customer trust.

Head of Enterprise Integrations
Supademo is on a mission to help teams communicate products more effectively, starting with the fastest way to create intuitive click-through demos and guides. This, in turn, leads to more deals closed, better onboarding, and reduced support tickets, among many other glorious things.
Introduction
In today's fast-paced business environment, effective communication and product demonstration are critical to success. With Supademo, you can create interactive demos and guides in seconds, edit them as needed, and share them anywhere on the web using a link or embed them on your website. However, as Supademo grew, so did the complexity of its operations and the demands of their diverse clientele.
A big part of why Supademo chose Ory was due to its reputation.
Joseph Lee Co-founder Supademo
The Driving Force Behind Enterprise Single Sign-On (SSO)
Supademo's decision to implement enterprise SSO stemmed from the growing demand of larger customers. These customers, accustomed to the security and convenience offered by SSO/SAML, sought an easy way to manage access and permissions across multiple services. While SSO wasn't a deal-breaker, Supademo aimed to ensure a seamless experience for its customers, aligning with their preferred workflow.
Why Supademo Opted for Ory
Choosing the right SSO solution was crucial, and Supademo found Ory to be a stellar choice. The decision was influenced by Ory's strong reputation and recommendations from existing Supademo customers. Prominent companies like Cal.com had successfully leveraged Ory for their SSO needs. However, it was Ory's responsiveness and hands-on support that truly set them apart.
Direct and Soft Benefits of SSO Implementation
Supademo reaped both direct and soft benefits from integrating SSO with Ory. Some of the significant soft benefits included reduced maintenance efforts, seamless adoption, and time savings for the engineering team. This allowed Supademo's engineers to refocus on the company's core mission: enabling teams to communicate their products more effectively.
Supademo’s Ory integration has been an asset that we’ll continue to leverage to grow our team and add more value to customers.
Joseph Lee Co-founder Supademo
In terms of direct benefits, Supademo was able to forge several enterprise partnerships with Ory's assistance. Providing a secure and streamlined authentication process within the Supademo platform enhanced their clients' trust in the product.
Time Savings and Business Impact
The implementation of Ory's SSO solution proved to be a time-saving endeavor for Supademo. They managed to roll out SSO capabilities in a matter of days, a remarkable achievement compared to their initial estimate of 1-2 months for an in-house solution. This efficiency allowed Supademo to reduce potential errors and deliver more value to clients quickly.
Growth in Acquiring Enterprise Clients
Utilizing SSO was a direct benefit for Supademo. It opened doors to numerous enterprise-level clients and sparked significant prospect interest. The integration with Ory has become a valuable asset that will continue to fuel Supademo's growth and enhance the value it provides to customers.
We’ve seen considerable traction and interest from multiple enterprise-level customers after implementing SSO.
Joseph Lee Co-founder Supademo
Exceptional Support from Ory
Supademo's trust in Ory extends beyond the technology itself; it's rooted in the exceptional support received throughout the implementation process. The seamless and hassle-free implementation, coupled with Ory's ongoing responsiveness, aligns perfectly with Supademo's customer-centric mission.
Supademo Gains a Trusted Ally
Supademo's journey to enhance its platform with enterprise SSO through Ory serves as an inspiring story. It highlights the importance of listening to customer demands, choosing the right technology partner, and the immense impact that streamlined authentication can have on a business. As Supademo continues to thrive, its commitment to effective communication and customer satisfaction remains unwavering, with Ory by its side as a trusted ally.
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